NutriPicks has a vision to decrease the prevalence of chronic disease in the United States, by targeting the physician's first intervention: lifestyle modification. Chronic diseases account for 50% of healthcare costs, and diet has been cited as the most important factor associated with disease burden. (link below)
We aim to improve the primary care delivery model by converting clinical nutrition guidelines and personalized recommendations from clinical visits, into a set of customized meal recommendations. Patients can then seamlessly order the underlying ingredients through a mobile app from neighboring supermarkets for pick-up or delivery, with no price markup. This shifts the healthy choice responsibility away from the patient, by increasing access to healthy foods, and removing the hassle of selecting appropriate foods. By integrating with the primary care clinical workflow, NutriPicks will strengthen the physician/patient relationship, and improve access to care.
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